
PROJECT STUDIES
EVENT DESIGN
UNIVERSITY BRANDING
NFL London Games
The NFL has played multiple regular season games in London for many years. I was tasked with executing all the graphics involved in the games from inception to completion. This includes the South Bank event space takeover, Tottenham Stadium Hospitality space, The Super Bowl Gallery at the OXO Tower, and the stadium Welcome Zone amongst other work.

NFL on
South Bank
Takeover
Event


NFL London Games Tottenham Stadium Hospitality area assets

NFL
OXO Tower
Super Bowl
Gallery




NFL London Games Stadium Assets:
Welcome Zone, Fan Guide, and Gameday Safety flyero
NFL Academy Loughborough University Campaign
After the NFL Academy signed a deal with Loughborough University, I was challenged with branding key areas in with NFL Academy designs. This included building a style guide for creative direction. The main branded areas were the coaches office, gym, and playing field.
NFL
Academy
Graphic
Style
Guide
NFL
Academy
Coaches
Office
Design
NFL
Academy
Gym
NFL
Academy
Field
Design
and
Padding
NFL Return To Los Angeles Campaign
The St. Louis Rams were scheduled to move back to Los Angeles and I was tasked with creating a campaign around their exciting return. This included finding the correct marketing slogan as well as creating a library of promotional imagery. Time was also spent with a study on their logo design and colors.
Slogan
and
Design
Exploration
Logo
Revision
and
Color
Exploration
Multi Media
Promotional advertisements and banners